Olympics Barometer 2005-12 Report published

For a thorough understanding of the public mood towards the Olympics, towards corporate sponsors and towards the broader impact on the sports development industry the 2005-12 JGFR Olympics Barometer Report is essential reading.

Among the key areas discussed are:

·         The economic impact

·         The social impact

·         The greatest lifetime sporting event

·         Ticket demand and allocation

·         Corporate sponsorship

·         A sporting legacy

·         Sports participation

·         Volunteering

The Olympics Barometer has been regularly carried out by leading market research agency GfK NOP for JGFR among 1,000 or 2,000 adults representative of the UK population aged 16+ since June 2005.

For details of the report contact John Gilbert 0208 944 7510 / 07740 027968 or email j.gilbert@jgfr.co.uk